Digital vs Litho Printing
it's all in the name
Digital vs Litho Printing
16 June 2010
The print and design industry is in a world of its’ own when it comes to jargon and terminology, but if you’d like to know the difference between digital and litho printing when it comes to your brochure and folder requirements, then let me enlighten you….
Digital printing is a simple process and if you’re a dab hand at creating your own artwork, then this is an economical option for brochure printing. Even if your design needs to be tweaked or amended, the original computer file is easily updated at low cost if any at all.
We can guarantee that your printing will look sharp with high definition colour images and text. What’s more is that it’s economical, eliminates wastage and it’s speedy too!
Digitally printed brochures allow you to print a smaller quantity (generally under 500 copies) and it’s a brilliant marketing tool, especially if you’re printing personalized material.
When it comes to litho printing (also known as offset lithography) this is a standard process of printing and works on the age old principal that oil and water do not mix. The printing plate is created and loaded onto a press. During printing, ink is transferred from the plate to a rubber ‘blanket’ and then onto paper.
Litho printing is best used for large print volumes, such as stationary, magazines and larger orders of brochures and it is the very best way to print quality presentation folders. It’s cost effective for a large print order and offers high quality and accurate colour reproduction.
To find out more about our super fast design service or to get an ‘off the peg’ price,check out our brochures and folders price matrix at Speedinprint.com. If you have an order that is more complicated and you’d like to speak to our in house design team, please give us a call on 0845 0180 505. We’d love to hear from you.
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